Insight CommunicationBeginnerPrompt
01
Write a clear, insightful caption for this data visualization that tells the audience what to notice and what it means.
Chart description: {{chart_description}}
Audience: {{audience}}
Key finding in the chart: {{key_finding}}
Most chart captions are bad because they describe what the chart shows rather than what it means. A good caption answers: 'So what?'
1. The headline caption (1 sentence, bold):
- State the insight, not a description of the chart
- Wrong: 'Monthly revenue from January to December 2024'
- Right: 'Revenue peaked in March before falling steadily — Q4 is 23% below Q1'
- The headline should be a complete sentence with a verb, not a label
2. The supporting caption (1–2 sentences):
- Add the most important context or implication that the headline did not capture
- Point the reader to something specific: 'Note the sharp drop in August, which coincides with the system outage'
- If the finding is surprising: explain briefly why that matters
3. Data note (optional, smaller text):
- Source of the data
- Any important caveat about how to read the chart (e.g. 'revenue excludes refunds')
4. Write 3 alternative headline options:
- Option A: factual and neutral
- Option B: action-oriented (implies what should happen)
- Option C: question-framing (poses the key question the chart raises)
For each option, explain in one sentence who it would be most appropriate for (analyst audience, executive audience, public-facing report).
Insight CommunicationIntermediatePrompt
02
Help me build a data story that takes my audience from the current situation to a clear recommendation.
My data findings: {{findings}}
My audience: {{audience}}
The decision I want them to make: {{desired_decision}}
A data story is not a data dump. It is a narrative that uses data as evidence to make a persuasive case.
1. The opening hook (1–2 sentences):
- Start with something that makes the audience care: a surprising number, a relatable scenario, or the cost of inaction
- Do not start with 'The purpose of this analysis is...'
2. The context (2–3 sentences):
- What is the situation? Why are we looking at this now?
- What were we expecting or hoping for?
3. The finding (the heart of the story):
- What does the data actually show?
- Present the key insight with supporting evidence — not a list of all findings, just the most important one
- Acknowledge any counterintuitive or surprising element — it builds credibility
4. The implication (so what?):
- What does this finding mean for the business?
- What happens if we ignore it?
- Quantify the impact if possible: revenue at risk, cost savings available, customers affected
5. The recommendation (the ask):
- State one clear, specific action
- Say who should do it, by when, and what the expected outcome is
- Acknowledge the main objection your audience might have and address it briefly
6. The narrative structure check:
- Does each section naturally lead to the next?
- Could someone who did not see the data repeat your key point accurately to a colleague?
Write the complete data story following this structure.
Insight CommunicationBeginnerPrompt
03
Turn my data findings into a clear executive summary that a non-technical leader can understand and act on.
My findings: {{findings}}
Audience: {{audience}} (e.g. VP of Sales, CFO, Operations Director)
Decision needed: {{decision_needed}}
1. Lead with the so-what — not the analysis:
- The first sentence must state the business implication, not the data finding
- Wrong: 'Revenue declined 14% in Q3 compared to Q2'
- Right: 'We are at risk of missing the annual target by $2.3M if Q4 revenue does not recover — here is what drove Q3's decline'
2. Use the SCR structure (Situation, Complication, Resolution):
- Situation (1–2 sentences): what is the context? What were we expecting or hoping for?
- Complication (2–3 sentences): what did the data reveal that is different from expectations? Include the key numbers.
- Resolution (2–3 sentences): what does this mean for the decision at hand? What do you recommend?
3. Make every number meaningful:
- Every statistic must have context: '14% decline' should be '14% decline — the largest quarter-over-quarter drop in 3 years'
- Translate percentages to absolute impact where possible: '14% decline = $1.8M less than the same period last year'
- Replace 'significant' with the actual number
4. One clear ask:
- End with a single, specific request: a decision, an action, or a resource
- Do not list 5 options — give one recommendation with a brief rationale
5. Length and format:
- Maximum 200 words for the summary
- One supporting table or chart description if needed
- No bullet lists of raw statistics — write in paragraphs
Write the executive summary now, following these principles.
Insight CommunicationIntermediatePrompt
05
I have technical analysis results that I need to explain to a non-technical business audience. Help me translate them into plain language without losing the key insights.
Technical findings: {{technical_findings}}
Audience: {{audience}} (their background: {{audience_background}})
1. Jargon replacement guide:
For each technical term in my findings, provide the plain English replacement:
- 'Statistically significant' → 'We can be confident this difference is real, not just random'
- 'Correlation of 0.73' → 'When X goes up, Y tends to go up about 73% of the time'
- 'Regression model' → 'A mathematical formula that calculates the predicted value based on other factors'
- 'Confidence interval' → 'The range within which the true answer almost certainly falls'
- 'Null hypothesis rejected' → 'The data shows a clear difference — it is not just chance'
Apply this principle to every technical term in my specific findings.
2. Translate each finding:
For each technical finding, write:
- The plain English version (1–2 sentences, no jargon)
- A concrete analogy or example that makes it tangible
- The business implication in one sentence
3. What to leave out:
- Methodological details your audience does not need to evaluate the conclusion
- Intermediate results that do not change the recommendation
- Caveats that are technically important but would not change the action taken
(note separately: caveats that ARE important enough to share, and how to phrase them without undermining your findings)
4. The 'can they repeat it?' test:
After writing the simplified version, check: could your audience repeat the key finding accurately in a conversation with their own colleagues?
If no: simplify further. If yes: you are done.
Return: the translated findings, the jargon glossary, and a 3-bullet 'take-away' summary for the audience.